The strategic consultancy in the Simposio-Client collaboration starts from the Check-in of the project: the commercial consultant photographs the quality of the services / products provided and the specifications of the Client’s sector. He then traces the commercial priorities together with the company manager:

• The market segments to be attacked
• The competitive advantages of the commercial offer
• The leading products / services on which to base the business plan
• The competitor
• The composition of the commercial network: agents, resellers, internal sales representatives

The consultant represents the cornerstone of the relationship between Client-Agency: every month the progress is shared in a meeting. The process requires the Consultant to accompany the Client in the first Appointments and in the negotiation phases of each new negotiation.